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The way you communicate impacts how others perceive you and your business.

When you sound polished and professional, you’re seen as knowledgeable, trustworthy and confident – which establishes your credibility and helps you attract new clients.

Poor communication skills are COSTLY because when others don’t understand what you do and how you can help them, they certainly won’t buy from you. 

That’s why raising your level of awareness and being intentional on how you communicate with your words, with your tone and with your body language is critical– and that’s what this episode is all about.

Today I deep dive on  the common mistakes I see so many entrepreneurs making when trying to elevate the level of polish and professionalism with how they speak and more importantly, how to correct it. I also share some power tips + activities you can do (plus a heck of a lot more!) that will help you raise your level of confidence to create a bigger impact on your business.

In this episode, you’ll learn:

• Why communication skills are paramount in your business
• Formality vs Professionalism: two terms that are often used interchangeably
• The Power of Practice
• Understanding polish and professionalism and how it boils down to three communication buckets (and the mistakes that happen when you elevate your polish and professionalism) 
• Plus power tips + game-changer activity (you’re gonna hate and love me for this!) you can do to become a better communicator

OTHER WAYS TO ENJOY THIS EPISODE: 

• Listen to the full  episode on Apple Podcast or Spotify
• Watch the full video episode on YouTube
• Read the episode transcript 

LINKS / PREVIOUS EPISODES  MENTIONED:

• THSS EP #1 – How To Be More Authentic with Your Communication
• THSS EP #18 – How to Cut the Filler Words and Embrace the Silence
• Watch Heather’s Youtube video—>How to get better at thinking on your feet

RECOMMENDED TOOLS FOR TRANSCRIPTION:

• DESCRIPT 
• OTTER.AI

And here’s a few other episodes you might love too:

• THSS EP #62 – 4 Tips to Influence when Speaking
• THSS EP #67 – 4 Levers That Will Help You Become A Better Speaker
• THSS EP #86 – 3 Reasons Why Those Guest Appearances Aren’t Getting You New Leads 
• THSS EP #101 – The #1 Reason Your Message Isn’t Attracting Your Ideal Client
• THSS EP #114 – When You Struggle to Own Your Expert Status